My column on two very cool traffic/navigation startups is finally done. It's here (free registration required).
I've been covering startups since 1998. Only occasionally do I stumble across an idea that really gets me going. This concept -- new technologies that make it easier to navigate traffic congestion -- was one of those. It's technologically interesting, the business models are still being formed, and the need for a solution is clear. Makes for a fun column (at least for me).
Plus, when I was a kid I loved building roads out of Hot Wheel tracks and wooden blocks. These companies kind of took me back to that.
